Nice to you
and the planet
you live on

If you are looking for aluminum-free, 100% natural deodorant, made of organic ingredients, that comes in 100% plastic-free package... and that actually works, Nicely is for you.

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Power over odor

Nicely contains two kinds of magnesium, magnesium alba and magnesium hydroxide. Instead of blocking your pores, they work together with seven active ingredients to absorb moisture and neutralize odor-causing bacteria.

Natural ingredients

Nicely is kind to your skin and everything inside it. We never use parabens, phthalates, or chemical fragrances, only pure minerals, organic active ingredients, and organic and therapeutic-grade essential oils. Full list of ingredients >>

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Plastic-free

Conventional plastic deodorant packaging is non-recyclable and ends up in the landfills and into the oceans. In 2019, the ten leading U.S. deodorant brands alone generated over 13 million metric tones of plastic waste. To visualize, this equals 3 full dumpster trucks every 2 minutes for a full year. We need to change that. Thank you for joining us in our mission to stop plastic pollution.

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Plant a tree

With every natural deodorant you buy from us you plant one tree. To minimize deforestation, preserve biodiversity, and help our planet thrive we’ve partnered with Eden Reforestation Projects to plant a tree for each product we sell.

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WELCOME TO NICELY