Power over plastic!
Good for you and everyone else on the planet.
Nicely comes in 100-percent paper packaging, so it won’t find its way to the bottom of the ocean.
Conventional plastic deodorant packaging, on the other hand, is non-recyclable, non-biodegradable and ends up in the landfills and into the oceans.
Three trucks of plastic waste every two minutes
In 2019, the ten leading U.S. deodorant brands alone generated over 13 million metric tons of plastic waste. To visualize, this equals 3 full dumpster trucks every 2 minutes for a full year. We need to change that.
Thank you for joining us in our mission to stop plastic pollution.
Power over Plastic
With Nicely, we've achieved power over plastic simply by banishing it. Our deodorant comes in a push-up stick that's 100-percent recyclable paper, printed with eco-friendly soy-based inks.
May the Power over Plastic be with you
Plastic pollution kills millions of animals every year and harms us, too.
Together we have the power to stop that.